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  What is PLR and How Can it Help You Earn Income  
 
There’s a lot of ways to earn money online but one of the best ways is to utilize PLR products. PLR is the acronym for Private Label Rights. If you’ve been involved with internet marketing for some time you are likely already familiar with PLR content. If you aren’t familiar with private label rights then it’s time you were. Products include master resell rights, regular resell rights, source code rights, and just about every other right you can think of.

It can be a bit confusing understanding what any of this means and how it will affect your bottom line. For example, what does it mean when you get “resell rights?”  What can you do with a PLR e-book that has resell rights? Sadly there’s no official definition and there’s a lot of interpretation.

This can make dealing with PLR content a bit frustrating but the key is to simply ask questions when you are unsure. What this means is you must always read the license agreement associated with the product to get the specifics and understand exactly what rights you have or don’t have. Here are a handful of definitions you should be familiar with.

Private Label Rights
This gives you the right to put your name as author or creator, and then resell the product. Sometimes you are able to claim copyright, but other times the copyright remains with the original owner. The majority of PLR products allow you to change the product itself. For example with an e-book or article you can receive it as a Word .doc file and then alter it and save. If it comes as a PDF file you can convert it, make your changes, and then resave as a PDF file.

Resell Rights
Here you are allowed to resell the content or product and you are entitled to the money it generates. You will have to use the product as it is, as you are not allowed to change it in any way.

Master Resell Rights
Here you can resell the content or product, plus you can sell others the rights to resell these products. In a few cases you may even be able to resell the master rights.

Branding Rights
With branding rights you are permitted to put your name on the product then resell it. You can usually add an affiliate link if you wish. Master resell rights may or may not be included.

We’ll just stress the importance of reading your licensing agreement since each is different and you don’t want to find yourself in a precarious situation.